coffee-shop-franchise-thailand

Why Franchise a Coffee Shop Business in the Philippines?

The coffee shop business is one of the most popular and growing industries in the Philippines. With over 2,752 coffee shops across the country (2020 data, PSA), it’s clear that Filipinos love their coffee.

In fact, 9 out of 10 households drink coffee regularly, and total coffee consumption in 2020 reached a massive 3.3 million 60-kilogram bags. This shows how big the demand is for coffee shops.

Starting your own coffee shop, however, isn’t as simple as it seems. You’ll need to learn about operations, sales, marketing, HR, finance, and management, among other things. These tasks can be complicated and take a lot of time to master, especially if you’re new to running a business.

That’s where franchising comes in. By franchising, you get to skip many of the challenges because the franchisor has already done the hard work. They’ve created a proven business model, systems, and processes that work.

All you need to do is pay the franchise fee, follow the system, and you’re on your way to running a successful coffee shop with a trusted brand. It’s an easier and smarter way to join the booming coffee shop industry.

INQUIRE NOWKNOW MORE ABOUT OUR FRANCHISE

Hills & Valleys Coffee Franchise Packages

Deluxe Cart

P490,000

Inclusions:

  • 5 Years Franchise Fee
  • Full Construction Cost
  • Franchisee Training
  • Operations Manual
  • Use of Business name and Logo
  • 1 Month Worth of Coffee Supplies
  • Espresso Machine
  • Grinder
  • JTC Blender
  • Social Media Advertising (worth P3,000)
  • Food delivery app application assistance
  • POS (1st 6 months Subscription)

For Inquiries:
Mobile/Viber: 0906 232 0168
Email: hillsandvalleyscoffee@gmail.com

CHOOSE PACKAGE

Introducing the Deluxe Cart package—a perfect solution for individuals seeking a versatile and portable coffee business experience. This package offers a fully furnished coffee cart easily positioned at various malls, supermarkets, and other bustling spots.

The cart is thoughtfully designed and showcases the iconic Hills & Valleys Coffee logo, guaranteeing a captivating and polished appearance wherever you operate. Embrace the freedom and flexibility of this package, as it allows you to create a professional and welcoming ambiance no matter where your coffee venture takes you.

Cafe Fit Out

P495,000 + Construction Cost

Inclusions:

  • 5 Years Franchise Fee
  • Franchisee Training
  • Operations Manual
  • Use of Business name and Logo
  • Social Media Advertising (worth P10,000)
  • Food delivery app application assistance
  • POS (1st 6 months Subscription)
  • Espresso Machine
  • Grinder
  • JTC Blender
  • 1 Month Worth of Coffee Supplies

For Inquiries:
Mobile/Viber: 0906 232 0168
Email: hillsandvalleyscoffee@gmail.com

CHOOSE PACKAGE

Our Fit Out franchise package—is a remarkable opportunity for individuals envisioning their coffee shop with a smaller footprint, specifically tailored for outdoor locations like parks and tourist spots. This package offers a complete turnkey solution to convert a suitable space into a charming Hills & Valleys Coffee outlet. Our seasoned professionals will collaborate closely with you, ensuring a seamless process from design to execution.

Together, we will curate an inviting interior that encapsulates the brand’s aesthetic while optimizing functionality and productivity. From handpicking furniture and equipment to crafting a delightful atmosphere, the Fit Out package presents a comprehensive solution to transform your coffee shop vision into a vibrant reality.

Store

P495,000 + Construction Cost

Inclusions:

  • 5 Years Franchise Fee
  • Franchisee Training
  • Operations Manual
  • Use of Business name and Logo
  • Social Media Advertising (worth P10,000)
  • Food delivery app application assistance
  • POS (1st 6 months Subscription)
  • Espresso Machine
  • Grinder
  • JTC Blender
  • 1 Month Worth of Coffee Supplies

For Inquiries:
Mobile/Viber: 0906 232 0168
Email: hillsandvalleyscoffee@gmail.com

CHOOSE PACKAGE

Our Store package—is an exceptional opportunity for aspiring entrepreneurs to create a thriving coffee shop experience within the heart of their local community. This package is thoughtfully designed to cater to indoor locations such as malls, supermarkets, business centers, and commercial buildings.

With the Store package, you’ll access a spacious area, accommodating a comfortable seating arrangement, a dedicated coffee bar, and an enticing assortment of pastries and sandwiches. We provide extensive support throughout setup, including selecting the perfect site, expert interior design services, sourcing high-quality equipment, and comprehensive staff training.

The Store package is tailored for those envision establishing a bustling coffee destination where patrons can indulge in our premium blends while relishing in a cozy and inviting atmosphere.

No Experience is Necessary to Own Hills and Valleys Cafe

As soon as you sign the franchise agreement, we immediately begin the process of launching your new business, guiding you every step of the way forward. Here’s how we do it:

Finding Your Location

We'll help you choose the perfect location for your coffee shop to attract customers and ensure success.

Custom Buildout

We’ve designed an extremely user-friendly buildout that can suit nearly any space, almost no matter the size.

Hands-on Training

Our team will visit your location to train you and your staff on everything you need to know about running your new coffee shop.

Marketing That Works

From investing Php10,000 in Meta Ads to attract local customers to setting up your Google Business Profile, we’ve got your marketing covered.

Coffee Shop Franchise Philippines: Why Choose Hills & Valleys Cafe?

Hills & Valleys Coffee makes starting your coffee shop easy and profitable. We offer affordable, high-quality coffee that keeps customers coming back. With our proven system, you can build a successful business without starting from scratch.

We focus on areas other big coffee brands often overlook. Our stores are placed in rural areas and locations with lots of foot traffic, so you can serve a market that’s excited for great coffee but doesn’t have many options.

When you franchise with us, we’ve got you covered. You’ll get training for your team, help marketing bestsellers, and expert support every step of the way. It’s the simple way to run a coffee shop with a trusted name.

INQUIRE NOWKNOW MORE ABOUT OUR FRANCHISE

why choose hills valleys coffee shop franchise

The Franchise Partner That Wants You to Succeed

End-to-End Support

Many franchise systems leave you on your own after the store opens—but not us. We’ll be by your side from the very beginning and throughout your journey, ensuring your coffee shop succeeds every step of the way.

100% Done-With-You Service

You’re not just buying a franchise - you’re gaining a partner. We work hand-in-hand with you, making the process as seamless and supportive as possible while keeping you involved and informed.

Recognized Experts

Hills and Valleys Cafe was co-founded by Adrianne De Guzman, and Venchito Tampon, a serial entrepreneur with a proven track record of success in ventures like SharpRocket and Rainmakers. You’re learning from industry leaders who know what it takes to grow thriving businesses.

Focused on Your Growth

Our priority is simple: help you build a coffee shop that attracts loyal customers and generates consistent success. From location selection to marketing, we tailor every step to ensure your business grows the right way.

Commitment to Excellence

We believe in doing things the right way—no shortcuts. Our dedication to quality means your coffee shop will stand out, providing an unforgettable experience for your customers.

Trusted by Many

Hills and Valleys Cafe is trusted by both franchise owners and customers. Our locations have earned high ratings, like a 4.7+ score on Google for our Lower Bicutan branch. With our proven systems and ongoing support, you’ll have everything you need to succeed and stand out in the coffee business.

Ready To Be A Business Owner? Here’s what you should expect to happen:

Schedule A Franchise Orientation Call

Join a 30-minute session where we’ll explain how to become a franchisee, show you our franchise packages, calculate potential earnings, and guide you on the next steps.

Sign the Franchise Agreement

This is a simple document that explains your rights and responsibilities as a franchisee, plus the support you’ll get from our team.

Start Your Franchise Store

After signing, we’ll help you find a great location, handle construction, and prepare everything for a grand opening that will bring in customers!

Benefits Of Coffee Shop Franchise

Proven Profitable System

A successful business involves a proven system. Systems make operations and other business aspects efficient and effective in providing value to customers in your location.

Without these, it is not possible to generate profit from your business, as you’ll always second-guess whether your system works or not.

A good franchise has a proven profitable system to help you manage business operations day-in and day-out without the doubts and fears if your business will survive and thrive every year.

Name Recall

Branding is a strategy. When a customer can recall your business name, it’s the power to bring them again to your store – a repeated customer here).

What’s even more powerful is if new customers hear about your business, they can quickly search for your business online (e.g. Google), see your location, and visit your store right away.

A popular brand with an effective marketing strategy gives you an edge when you franchise the business. People will buy your products they trusted you.

Less Risk That An Independent Start Up

Business is risk-taking. You take risks when you partner with potential suppliers. You take risks when you invest capital to initiate business operations.

With franchising, you’re taking a less-risky approach to business. You can almost guarantee your business will be profitable given there’s a proven system that works. No doubts. No fears anymore when you enter into business, even if you haven’t started a business before.

Free Mentoring and Advice

Knowledge is power. When you know what to do in every aspect of the business, you’ll have more confidence that it’ll grow. Knowledge also allows you to open up opportunities you’ve never seen before.

Franchising helps you in acquiring information about your products and the industry. The franchisor does the research and development and provides you with free mentoring and advice to keep your franchise running smoothly.

Commonly Asked Questions About Our Hills and Valleys Franchise

Opening your coffee franchise typically takes 2 to 3 months after signing the contract. Once the franchise contract is signed, you can also sign the lease for your chosen location. While the leasing process is underway, we collaborate with our partner architect to begin the store design and construction, which usually takes 1 to 2 months.

Yes, you can! The only condition is that the stores must be at least 5 kilometers apart from each other. Additionally, we offer discounts if you purchase 3 franchise packages for different locations at the same time.

The initial term of the franchise agreement is 5 years, with an option to renew for half the price of the original franchise fee at the time of signing.

We don’t charge a traditional royalty fee. Instead, we collect 5% of your monthly gross sales to cover marketing and store audit costs.

No prior experience is required! While it’s helpful, we provide comprehensive training to ensure you’re equipped to manage your franchise effectively.

We provide extensive training on store operations, customer service, marketing, and product preparation. Beyond training, we offer ongoing support, including assistance with site selection, store design, and marketing strategies to help your franchise thrive.

Coffee Shop Franchise Philippines: Quick Guide

In the Philippines, one can opt to build a coffee shop from the ground, buy an existing coffee shop, or opt to purchase a franchise. Franchising is less stressful and you have the option to franchise with popular brands like Coffee Bean & Tea Leaf, Bo’s Coffee, and more. For this reason, the cost can vary from one brand to another.

Nevertheless, the cost of franchising a coffee shop in the Philippines can range between 182,000 pesos and 445,000 pesos. However, it can also go up to 6 to 12 million if you are investing with more established brands.

Learn more about Hills & Valleys, a coffee shop in Bulacan.

Over the years, the coffee culture has been adopted in most parts of the world, making the coffee business a smart business decision. Coffee shop franchises are also gaining popularity for several reasons. Although franchising requires an initial investment, you will benefit from high profits, especially if you invest in a popular franchise.

Starting a coffee franchise is straightforward and you are likely to see results and get profits within a short time. Unlike starting a coffee shop from scratch, you will save a lot of time and effort starting a franchise.

They are also quite scalable, allowing you to grow your business and increase revenue with time. You will also have an easy time managing it and you can focus on more important aspects of growing your business.

Investing in a coffee shop can be a rewarding experience, but it requires a lot of effort and time. Therefore, it is essential to know how to do it right the first time. Here are some steps for opening a coffee shop:

Step 1: Research the Coffee Shop

Before opening a coffee shop, it helps to first research about the business and understand what it takes to run one. You can research online and talk to coffee shop owners to hear their experiences. Also, don’t forget to research your customer base and understand their needs.

Step 2: Define Your Vision and Write Your Business Plan

Now that you know what the market looks like, write down your vision and business plan. This includes what you intend to achieve, your target market, what you will serve, your competitors, and your goals and objectives. 

The business plan should be detailed and geared to help you achieve success.

Step 3: Select a Location

Since you already know your target market, it is now time to search for a strategic location where you will run your café. You want a place that is centrally located with consistent foot traffic and allows easy access for customers.

Step 4: Find a Coffee Beans Supplier

A reliable supplier will provide you with high-quality coffee beans, which is key for any coffee shop. You also need to find reputable suppliers for milk, bread, and other produce that you will use.

Step 5: Source Commercial Equipment

Finding high-quality commercial equipment will go a long way in ensuring your business’s success. For your coffee shop, you will need equipment like a commercial blender, cash register, refrigerator, dishwasher, and more.

Step 6: Design Your Café and Menu

Before you launch your coffee shop, it is imperative to choose a theme and design it. You want to create an atmosphere that is not only inviting but also promotes productivity. Also, come up with a menu that completes the theme of your café and aligns with your vision.

Step 7: Hire Employees

You will need people with the right skills and experience to run your coffee shop. Of course, you should also conduct training to ensure that they keep updated with the skills.

Step 8: Launch and Market Your Business

Once you are good to go, open your business to the public and kick start operations. Also, ensure that you consistently market it whether it is through it is referrals, social media, advertisements, and many more other ways.

On average, it is estimated that coffee owners make anywhere from $60,000 to $160,000. While this is the range of income for most coffee shop owners, it can vary depending on a lot of factors. 

Generally, your revenue can be based on the number of sales and the average receipt totals. An increase in the number of sales and the receipt totals can help increase your revenue.

The capital needed to open a coffee shop can fluctuate depending on the type and size of the establishment. However, on average, a coffee shop with seating requires an investment of approximately Php850,000 to Php3,000,000. Location, franchise fees, inventory, and equipment costs can contribute to the capital requirement.

The cost of starting a small coffee shop can range anywhere from 150,000 pesos. Since location and equipment require a lot of money when establishing a coffee shop, there are several things you can do to lower the cost.

For instance, you can opt to rent equipment rather than buy new ones. Also, consider a good but more affordable location for your shop.

Before you open your coffee shop, you need to supply it with the right equipment. The type and number of equipment needed can vary from one café to another. Some of the most common coffee shop equipment includes:

  • Coffee and espresso machine
  • Espresso grinder
  • Regular coffee grinder
  • Automatic drip coffee makers
  • Freezers and refrigerators
  • Milk, water, and creamers
  • Decanter and satellite servers
  • Smoothie and frappe blenders
  • Frothing pitchers
  • Measuring cups and spoons
  • Syrup pumps
  • Portion Scales
  • Timers
  • Frothing thermometers
  • Espresso cups, coffee mugs, and teacups
  • Oven and toasters
  • Condiment organizers
  • Coffee equipment cleaners
  • Cash register and security system

As a coffee shop owner, several factors can determine how much you will earn. This includes factors like startup costs, taxes, labor, operational costs, physical location, menu price points, your business concept. 

Most coffee owners typically make about $60,000- $160,000 in income.

Like any other business, one of the drivers of running a coffee shop is profit. Therefore, you need to come up with ways to increase your profit margin and sales while lowering the costs.

If you are looking to get into the coffee business in a less stressful way, franchising may be the ideal option for you. In the Philippines, the coffee business is doing good, and you can invest in different profitable franchises. 

Some of the most lucrative coffee cafes in the Philippines worth franchising include:

  • Bo’s Coffee
  • Coffee Bean & Tea Leaf
  • Seattle’s Best Coffee
  • Star Frappe
  • Coffee Break
  • Figaro Coffee
  • Mocha Blends Café

On average, small coffee shops can make a profit of about 2.5%. This rate can be high in large coffee shops. According to a report by Small Business Chron, coffee shops earn an average amount of $215,000 annually for 250 cups sold daily. 

The coffee industry has a growth rate of 5% annually with the number of coffee shops expected to increase gradually.

Starting a coffee shop is more than finding a location, setting up the business, and opening it. There are a lot of skills needed to ensure that you run your coffee shop successfully. 

While you don’t need a formal degree to operate a coffee shop, it is highly recommended to acquire continued education.

Experience in the industry is also important in ensuring success. If you don’t have experience working in a coffee shop, you can consider working at a coffee shop to gain it. You may also consider visiting several coffee shops and attending coffee workshops and seminars to enhance your knowledge base.

Some of the necessary skills for running a coffee shop include

  • Good communication skills
  • Pricing strategy
  • Organizational management
  • Exceptional customer service
  • Coffee brewing and baking experience
  • Ability to hire the right staff
  • HR and inventory management
  • Promote the café
  • Vendor relations
  • Branding

There is no denying that opening a coffee shop is an exciting and enticing affair. This market has high overall success rates, making it an excellent investment. However, there is a lot that is involved in starting and running a successful coffee café.

Firstly, you need to factor in the initial costs and the operating costs, which can be quite high. Besides the high cost, you also need to do a lot of marketing and this requires skill, effort, and money.

The other challenge is in designing an effective and viable menu. As a coffee shop owner, you need to ensure that the menu matches your vision and complements the theme of your café. A good menu should be simple and factor in criteria like the type of coffee, food options, pricing, product descriptions, and design.

Moreover, running a coffee shop requires you to choose skilled and experienced workers that can perform efficiently. However, this can be quite challenging. You may also experience burnout from the day-to-day operations.

Ideally, the process of starting a small coffee shop is more like establishing a large one. Here is how to start one.

  • Research the coffee business and industry.
  • Have your vision well defined.
  • Create a business plan.
  • Determine your budget.
  • Choose a good but less expensive location.
  • Find reliable suppliers
  • Rent or buy commercial equipment.
  • Create a menu.

Have a low budget but still want to set up a coffee shop? Well, you will be pleased to know that this is possible. Here are some quick tips for you:

  • Decide on the type of coffee shop you want, including the size and design.
  • Research the location and find one that is visible enough.
  • Determine your budget.
  • Rent or buy equipment.
  • Create a menu.
  • Get the right suppliers.
  • Hire the right staff.
  • Use cost-effective ways to market and promote your business.

Starting a coffee shop franchise in the Philippines can have several advantages, including:

Strong demand: The coffee shop industry in the Philippines is growing, and there is strong demand for coffee shops in many areas of the country.

Proven business model: By starting a franchise, you have the opportunity to be part of a well-established business model that has been successful in other locations.

This can help you avoid common pitfalls and increase your chances of success.

Brand recognition: Franchise businesses often have a well-known and trusted brand, which can help attract customers and increase sales.

Support and training: Many franchise companies offer extensive support and training to help franchisees succeed.

This can include everything from setting up the business to ongoing support and marketing assistance.

Flexibility: Some franchise opportunities offer a degree of flexibility in terms of location and business operations, which can be beneficial for those looking to customize their business to meet their specific goals and needs.

Financing options: Some franchise companies offer financing options to help franchisees get started, which can be especially helpful for those who may not have the necessary capital to start a business from scratch.

Networking opportunities: Being part of a franchise can also provide opportunities for networking and collaboration with other franchisees, which can be beneficial for sharing ideas and best practices.

Starting a coffee shop franchise in the Philippines, as with any business, involves some level of risk. Some potential risks to consider include:

Competition: There may be other coffee shops in the area, and it is important to carefully assess the level of competition and how your business will differentiate itself from other options.

Changes in consumer preferences: The coffee shop industry is constantly evolving, and it is important to be aware of changes in consumer preferences and adapt your business accordingly.

Economic downturns: Economic downturns can impact the overall demand for coffee shops and affect sales.

It is important to have a plan in place to weather economic challenges and continue to attract customers.

Franchise fees and ongoing royalties: Franchise businesses typically require franchisees to pay a franchise fee as well as ongoing royalties to the franchise company.

This can be a significant financial obligation, and it is important to carefully consider the costs involved before starting a franchise.

Limited control: As a franchisee, you will be required to follow certain guidelines and operating procedures set by the franchise company.

This can limit your ability to make certain decisions about your business and may require you to compromise on some aspects of your business plan.

Dependence on the franchise company: As a franchisee, you will be dependent on the franchise company for support and guidance.

If the company is not providing sufficient support or is experiencing challenges, it can affect the success of your business.

Legal considerations: Starting a franchise involves entering into a legal agreement with the franchise company.

It is important to carefully review and understand the terms of the agreement and seek legal advice if necessary.

There are many ways to promote your coffee shop franchise in the Philippines, including:

Traditional marketing methods: Advertising through print and online media, as well as through local radio and TV stations, can be effective in reaching potential customers.

You can also consider using social media platforms like Facebook, Instagram, and Twitter to share updates about your business and engage with customers.

Customer loyalty programs: Offering rewards or incentives for customers who visit your coffee shop frequently can help encourage repeat business and build customer loyalty.

Community outreach: Participating in local events and activities, such as sponsoring a sports team or hosting a charity event, can help raise awareness of your business and build goodwill within the community.

Online reviews: Encouraging customers to leave positive reviews on websites like Yelp and Google can help improve your online presence and attract new customers.

Word-of-mouth: Encouraging satisfied customers to spread the word about your business to their friends and family can be a powerful and cost-effective way to promote your coffee shop.

Special promotions: Offering special promotions or discounts can be a good way to attract new customers and encourage repeat business.

In-store marketing: Using in-store marketing techniques like signage, window displays, and point-of-sale materials can help promote your business to customers who are already in your store.

It is important to have a clear marketing plan in place and to continually assess and adjust your marketing efforts to ensure the best results.

When choosing a location for your coffee shop franchise in the Philippines, it is important to consider the following factors:

Proximity to potential customers: You will want to choose a location that is easily accessible to your target customer base.

This could include areas with a high foot traffic, such as shopping centers, office buildings, or busy street corners.

Parking and public transportation: Consider the availability of parking for customers and whether the location is easily accessible by public transportation.

Visibility and accessibility: Choose a location that is visible and easily accessible to potential customers.

This could include locations with high visibility from the street or a prominent storefront.

Appeal of the area: Choose a location that is attractive and appealing to your target customer base.

This could include locations with a vibrant and lively atmosphere or a more peaceful and serene setting, depending on your business concept.

Competition: Consider the level of competition in the area and how your business will differentiate itself from other nearby coffee shops.

It is important to carefully research and evaluate potential locations to ensure the best fit for your business.

Ongoing costs associated with running a coffee shop franchise in the Philippines can include:

Rent or mortgage payments: Depending on the location and size of your coffee shop, you will need to budget for ongoing rent or mortgage payments.

Utilities: You will need to pay for utilities such as electricity, water, and gas to keep your coffee shop running.

Employee salaries: You will need to budget for employee salaries and benefits, including any applicable minimum wages and overtime pay.

Insurance: It is important to have insurance to protect your business against potential risks and liabilities.

This can include liability insurance, property insurance, and workers’ compensation insurance, among others.

Marketing and advertising expenses: You will need to budget for ongoing marketing and advertising expenses to promote your business and attract customers.

This can include traditional marketing methods like advertising and social media marketing, as well as more targeted approaches like customer loyalty programs and community outreach.

Supplies and inventory: You will need to budget for supplies and inventory, including coffee beans, cups, and other supplies needed to operate your business.

It is important to carefully manage your inventory to minimize waste and ensure that you have sufficient supplies on hand to meet customer demand.

The extent to which you can customize your coffee shop franchise in the Philippines will depend on the specific franchise you are starting and the guidelines set by the franchise company.

Some franchises may allow for more customization than others, so it is important to carefully research the specific franchise you are interested in and understand the level of customization that is permitted.

In general, franchise businesses are required to follow certain guidelines and operating procedures set by the franchise company, which may include standards for menu offerings, store design and layout, and customer service.

While there may be some flexibility within these guidelines, it is important to follow them in order to maintain the integrity of the brand and ensure the overall success of the franchise.

That being said, there may be opportunities to customize certain aspects of your coffee shop franchise in the Philippines, such as the decor and ambiance of the store, or certain menu items.

It is important to work closely with the franchise company to understand the level of customization that is allowed and to ensure that any customizations you make align with the overall goals and brand of the franchise.

To start a small coffee shop business in the Philippines with a low budget, consider focusing on essentials like high-quality coffee beans, a simple menu, and a cozy atmosphere. Look for cost-effective equipment options and explore partnerships with local suppliers. Optimizing your social media presence and conducting targeted marketing campaigns can attract customers, even on a limited budget.

Own a business without the hassles of a startup.

INQUIRE NOW